5-star beachfront resort in Crete, Greece

A local business group and owner of an operational 5-star beachfront resort in the Chania prefecture decided to explore a franchise collaboration with an international hotel brand for the rebranding and repositioning of their existing 300+ room beachfront resort as well as for their proposed 130-key luxury resort. Hotellect was engaged to facilitate the search, selection and negotiation between the ownership group and the international hotel chain.